STATE FARM
The Last Dance - 2020About
During the height of the pandemic, NBA fans were fixated on Michael Jordan’s documentary series,
The Last Dance.
We worked with ESPN Creative Works to use deep- fake technology to make it seem like our State Farm commercial was actually part of the documentary.
Credits
Agency: Translation LLC
Art Director: Dupree Bostic
Copywriter: Lucas Kelly
Creative Director: Alex Kaplan
Creative Director: Barry Katz
